Custom Relationships

To map different dimensions with each other from different data sources, you need custom relationships.

1. Access the Custom Relationships Section

• Click on “Manage Workspace” in the top right corner of the Boolee interface.

• Select “Custom Relationships” to open the configuration panel.

2. Create a Custom Relationship

Follow these steps to define a custom relationship:

1. Enter a Name Give your custom relationship a clear, descriptive name (e.g., “Campaign Mapping”).

2. Add a Description This step is important: the description helps Boolee understand how to apply the mapping in future analyses. (e.g., “Mapping offline conversions from CSV to Google Ads campaigns”)

3. Define Field Mappings Set up the specific relationships between data points across platforms. Examples:

   • Map offline conversions from a CSV file to Google Ads conversions

   • Align the Country field across platforms like Facebook Ads, Google Ads, and TikTok Ads

3. Save and Use the Custom Relationship

• Click “Save” to store your custom relationship.

• The mapping will now be available for use in visualizations and analyses, enabling more accurate cross-source comparisons.