🥅Setting and tracking goals

In Boolee, you can define and track goals by creating custom metrics that measure your progress against a defined target. This allows you to see how close you are to hitting your KPIs.

How to Set Goals

1. Create a Custom Metric

   • Navigate to Manage Workspace → Custom Metrics.

   • Click on Add Custom Metric.

1. Define the Calculation

   • Use the formula: Metric / Goal Value

   • Example: Impressions / Target Impressions

   • Select Unit: Percent (%) so the metric shows progress toward your goal.

2. Save the Metric

   • Give your custom metric a clear name (e.g. Goal Achievement: Impressions).

   • Save it to your workspace.

3. Use the Goal Metric

   • Add the custom goal metric to tables, charts, or dashboards like any other metric.

   • This allows you to track goal achievement in real time alongside your standard KPIs.

Example

If your target is 1,000,000 impressions, and your campaign has delivered 800,000 impressions, your custom goal metric would display:

800,000 / 1,000,000 = 80%

This means you’ve achieved 80% of your impressions goal.